Ignite Artistic Swimming

Announcing our club’s new name

We are proud to announce that Burlington Synchronized Swimming Club (BSSC) is changing its brand name and identity to Ignite Artistic Swimming Club (IGNT). The Burlington Synchronettes were first established in 1972, serving athletes from the Burlington and Hamilton area. In November of 1993, the club’s name was changed to Burlington Synchronized Swimming Club. BSSC has since become one of the largest synchronized swimming clubs in Ontario and has grown to serve athletes from a wide variety of communities including: Burlington, Oakville, Hamilton, Grimsby, Stoney Creek, Mississauga, Brantford, Milton, Carlisle and Waterdown. Hundreds of athletes have proudly represented BSSC in regional, provincial, national and international competitions.

These memories will be forever cherished and “3 Cheers for the B!” will continue to chant in our hearts. Since the name of our sport has changed from synchronized swimming to artistic swimming, we took this as an opportunity to review our name and ensure that it was representative of who we are as a club and how we want to evolve. After almost 50 years with “Burlington” in our name, it was decided that it no longer fully represents the athletes in the club. Ignite Artistic Swimming represents the club’s diversity and inclusivity, with the hope of spreading the love of our sport into even more communities. We have a new name, but our mission, vision and values all remain the same:

• Ignite Artistic Swimming Club will continue to engage in promoting, teaching and fostering the sport of artistic swimming

• Ignite Artistic Swimming Club will continue to inspire athletes of all ages and abilities to achieve their full potential as artistic swimmers and as whole individuals in a fun, positive and inclusive environment

• Ignite Artistic Swimming Club will continue to value fun, family spirit, excellence, sportsmanship, teamwork and work ethic The new name will officially become effective June 14th, 2021, at the end of the current competitive season. You can now follow Ignite Artistic Swimming Club on social media.

Instagram: ignt.artistic

Facebook: Ignite Artistic

Swimming Club Twitter: ignt.artistic

Keep an eye out for a new logo, tag line, cheer, and web address; all will be coming soon!

Sincerely,

Jodie Near President Ignite Artistic Swimming Club

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